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14 Tips To Catch Repeat Visitors To Your Websites
It is not enough to get people to visit your website. The most important things are to make them stay and visit again the next time they log on to the internet, and to inform other people of the existence of your website. Here are some helpful tips...
Creating A User-Friendly Website
In my last article, I stated several facts about the importance of having a developed search engine friendly website. The website would be visually pleasing and at the same time optimized for high search engine rankings. It stated the differences...
Email Marketing for Website Owners
When you own a website, you can do a lot more with it besides being up and running on the Internet. One powerful website “add-on” is the ability to collect the email addresses of visitors to your site, and “stay in touch” with current and...
The Art of Website Optimization
They say "diamonds are a girl's best friend". Just like a flawless diamond in the making, a website demands significant attention to detail in order to stand up and deliver and captivate its target audience. Ever wondered what components clearly...
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This article may be reprinted provided the resource box, Web address and copyright information remain. The debate about the search engine submission software WebPosition Gold rages on. I hear some people say WebPosition Gold is the best there is...
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Avoid These Web Site Design And Writing No-Nos
Copyright 2005 Ronald Gibson
Is your website doomed before it even gets off the ground? A badly-designed website can turn off potential customers before they even think about buying your product. Here are some website design mistakes that you should avoid.
1. Don't load your web site with a lot of high tech clutter. As a rule, avoid using fancy animation or script code unless it is absolutely necessary.. Those things only serve to distract from your sales message.
2. A website that loads slowly is just about the most annoying thing on the Internet. Don't use large graphics or anything else that dramatically increases your site's load time.
3. Don't make the mistake that everyone will totally understand your web site message. Use descriptive words and examples to get your point across.
4. Don't write your strongest point or benefit only once. You should repeat it at least 3 times because some people may miss it.
5. Don't push all your words together on your web site. People like to skim; use plenty of headings and sub headings.
6. Stay focused. Don't use site content your target audience isn't interested in. If people are coming to your site to find info about fishing, then don't include soccer content.
7. Keep a unified theme. Don't use 50 different content formats all over your web site. Use the
same fonts, text sizes, text colors, etc.
8. Stick to the basics. Don't use words your web site visitors might not understand. People are not going to stop and look in a dictionary, they will just go to another site.
9. Don't let your selling words and phrases go unnoticed. Highlight important words and phrases with color, bolding, italics, underlining, etc.
10. Don't forget to use words that create emotion. All people have emotions, people will have more interest when they are emotionally attached.
11. Don't use unnecessary words or phrases on your site. You only have so much time to get your visitor's attention and interest; so make ever word count.
12. Stay organized by avoiding the "cluttered" look. I see plenty of websites that have banners and graphics strewn all over the place with no rhyme or reason. These sites look awful and , needless to say, I click away from them as quickly as possible.
By avoiding these website design mistakes, you increase the odds that visitors will stay on your site long enough to make that purchase.
About the Author
Ronald Gibson is a Web Designer and Internet Marketer. He is the Webmaster of AffiliateUtopia.com, which offers information about some of the best money making opportunities on the Web. For more information, visit: http://www.affiliateutopia.com/
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